Cindy Szponder’s Tips

While browsing around the blogosphere, I came upon a very interesting post by IZEAs Ted Murphy titled: The Longtail Rules the Blogosphere. “A-Listers” Don’t Deliver More …

While launching a new blog in his network, he calculated that he was able to get better value out of sponsored posts on his own network than from advertising on an A List Blogger’s blog. That value continues over time as the posts will remain on the Internet while the advertising has ended.

What value does this information have for those who don’t own/manage a blog network? It shows the value of building relationships with other bloggers, the value of guest posting on related blogs, the value of social media outlets. These become the blogging network of the blogger with only a single blog (or even two).

How are you building your blogging network? Have you done anything to build your online relationships today? Read the article and learn. Then apply it to your own situation.